Seniors are Good for Business

Seniors are a large and growing market!

• Seniors are one of the fastest growing population groups in Canada. In 2000, one out

of every eight people in Canada was 65 or older. By 2026, it is estimated that one out of

every five people will be a senior.

• By 2016 at the latest, Canada will have far more seniors than children aged 14 and under,

a phenomenon never before recorded.


Seniors have disposable income and can impact on your business!
 

Today’s seniors generally have more leisure time and disposable income than members of other

age groups.

Seniors’ households in Canada spent a total of $69 billion in 1996.

 

RETAILERS: seniors are modifying their homes!

89% of seniors want to “age in place”. Many seniors are modifying their homes to help them do so.
Important opportunities exist for retailers whose products can help seniors remain in their homesdespite the increasing frailty that develops with age.


HOTELIERS: seniors are traveling more than ever

Tourism is a big winner in an aging population because older people have the time, money and

desire to travel.

 In 1999, seniors made an average of more than 3 trips per person in Canada.